© 2024 Oppy. All rights reserved.
GROWING WITH CARE
Our cooperative is built on the rich heritage of the almond growers themselves, who profit-share the proceeds each year. The cooperative helps support rural communities, as all profits are returned to farmer-member family operations.
OUR COLLECTIVE STEWARDSHIP DRIVES SCALE FOR YOUR RESPONSIBLE SOURCING PROGRAMS
FOSTERING RURAL COMMUNITIES
ORCHARD STEWARDSHIP INCENTIVE PROGRAM WITH GLOBAL RECOGNITION
56% of Production Acres or growers acres are enrolled by participating cooperative members.
In 2020, Blue Diamond introduced an innovative Orchard Stewardship Incentive Program (OSIP). The first-in-the industry incentive of this scale promotes preservation of natural resources such as water, soil health, and pollinator wellness.
OSIP utilizes the Almond Board of California’s California Almond Stewardship Platform (CASP), which is benchmarked against the internationally recognized Sustainable Agriculture Initiative as being up to Gold equivalent to their Farm Sustainability Assessment. OSIP includes incentives for obtaining Bee Friendly Farming certification, and for assessing the relative greenhouse gas emissions of an orchard.
73%
of Blue Diamond orchards used micro irrigation in the 2022 growing season
17,000
acres of Blue Diamond grower orchards added cover crops for pollinators in the 2024 growing season
16%
of Blue Diamond production acres were certified with independent Bee Friendly Farming in the 2022 growing season
RECIPIENT OF USDA CLIMATE SMART COMMODITIES GRANT
Blue Diamond was awarded a $45M USDA Partnership for Climate-Smart Commodities grant advancing practices to support soil health, climate resiliency, and pollinator wellness for participating farmers.
PRODUCE AISLE OPPORTUNITIES
UNMET NEEDS
People consume more almonds than any other nut type. Yet almonds represent only 5% volume share in produce today.
HIGH REACH
Portfolio achieves 91% unduplicated reach (meaning 9 out of 10 produce shoppers surveyed would find something in this portfolio they would purchase)
FOOD & FIT
Produce consumers report, “looks fresh, an ideal fit for produce…looks healthy and tastes even better…yum!”
HIGH PURCHASE INTENT
- Over 70% T2B (top 2 box) purchase intent
- 75% T2B taste & key message scores
- Resealable stand-up bags meet consumer desire for freshness
BRAND STRENGTH
- #1 almond brand
- 91% brand awareness
- Basket Rings double with Blue Diamond—$38 basket with produce alone, $81 produce basket with Blue Diamond Almonds
PRODUCTS
DESIGNED SPECIFICALLY FOR PRODUCE
Sources
*Data Sources:
- Circana – Snack Nuts Produce Category (Food + Walmart Adj), 52 wks ending 5-21-23.
- IRI Purchase Panel Survey 10-10-2022. Note: Grocery/Center = $2B; 316mm lbs.
- BDG Proprietary Research. Consumer Focus Groups with Primary Produce Shoppers, MMR Research Group. Nov 2023.
- 2023 Almond Board of California (ABC) – Almond Almanac. USDA Economic Research Service, Fruit & Treenut Situation and Outlook. 2021-2022 Preliminary Estimate.
- www.usda.gov/climate-solutions/climate-smart-commodities
**Whole Natural & Lightly Salted variety are Heart-healthy and contain Monterey variety almonds. Does not contain an FDA good source of protein
Blue Diamond was founded in 1910 as a cooperative, to protect small family farms in a volatile marketplace. With nature top of mind, we’re serious about supporting almond sustainability and caring for our precious pollinators, the bee.
We’re proud to be 100% FARMER-OWNED with most of our orchards being small and family run for generations. Our cooperative vision has blossomed into the world’s largest producer of almonds, almond ingredients and products.
When shoppers choose Blue Diamond, they’re not only savoring the best almonds but also supporting a tradition of care, community, and love for the land.
